That Subway scene

[janedavitt]

I just timed that Subway infommercial that took place during the actual episode of Hawaii Five-0, masquerading as a Steve/Kono/Kamekona scene.

It starts at 16.23, finishes at 17.13.

That's a minute, give or take.

A WHOLE FREAKING MINUTE.

The episode is only 43.14.

I resent this trend so much of subtly (hahahhahah) working in a plug for something and having the characters endorse it. I'm seeing it on lots of shows now and I want it stopped before people stop minding it.

I like Subway. I love their foot-long deals that give me two lunches.

I don't love them in the middle of an episode, shoehorned unnaturally in making me lose all respect for the show and pity the writers/actors.

It really rubs it in that the commercials are the juicy meat and the show just the moldy bread as far as the networks care.

Comments

[green_grrl]

Chuck has always been pretty bad for their Subway plugs, but they're usually 3 lines, maybe 10 seconds at most? And the show has such a breezy, cheeky tone to begin with it's not so glaring. But a minute
in H50, which is srs bsns, NOOOOO! I hope they get dogpiled with negative feedback.

[janedavitt]

They deserve it!

[elmyraemilie]

This is how advertisers get around the let's-fast-forward-through-the-commercials trend. If they're going to keep paying for shows, they're going to figure out ways to make us see their message. To be honest, though I hate this trend (nearly as much as the commercials at the movies) I don't see it going away.

[janedavitt]

It needs to dive into a deep hole and go squish.